With the Nintendo press conference only a day away. There is much speculation as to what they are going to say. Many believe that they will be unveiling the new hardware codename Project Cafe.
One has to wonder what Nintendo’s strategy is this time round. In the current generation, the Wii was released. This was the generation that I felt that Nintendo largely turned it’s back on it’s hardcore fans (myself included) and catered to the mainstream, non-gamers, Joe Schmoe and young and old alike. After realising that Nintendo were now focusing on making lifestyle games and they were no longer going make the games I want to play or even provide the platform for the games I want to play, I decide to get the XBOX 360. It’s now that I wonder what is their strategy this time round.
Assuming that Nintendo’s hardcore fans were actually fans of gaming rather than fans of a company or brand, most of them should have moved on. This means they would have lost a large percentage of their early adopters. One of the truths of the technology ecosystem is that to a large extent you need your early adopters. You need them to get your product, try it out and recommend it to the mass market.
So who are Nintendo’s demographic? The male teenagers to young 20’s don’t want to play Wii. It’s too kiddie. The girls of the same age can be lumped in with the rest of the Wii demographic, the traditional non-gamers. These people are not gamers, technologists or early adopters. I can bet that most of those Wii’s are sitting in cupboards, dusty or only used for party games. So what reason is there to get another Nintendo. The old one is sitting in garage. And bowling or exercise works just as well on the old Nintendo, it’s not like the graphics were that good to begin with. There is no need for another one.
This leaves Parents. Which leaves Nintendo again with their kiddie market. As an ex-Nintendo hardcore, I hated it when the other console fanboys called Nintendo kiddie. My only defence was calling them liars. Looking back on it now. Nintendo _is_ kiddie and it always was kiddie. There is nothing wrong with being kiddie. It’s a very lucrative market and to get children responding to your brand at such an early stage means more business later on.
This is all obviously speculation and come tomorrow we will hopefully see what Nintendo has up it’s sleeve. Is it the Ace or is it another Joker? Time will tell but I think this time it’s the kiddie image that will be saving Nintendo.
So I started doing some flash game development. ActionScript(3), Flash, Flex whatever you want to call it. I did some of that using a flash game library called flixel. I basically followed a tutorial with a few twists here and there.
This is the result: (No that is not an edge detection error. That is a “the flash movie does not fit into my column” error.
The control are Left Arrow, Right Arrow and Ctrl to shoot.
P.S Don’t try to get a rating higher than fancy mullet – there isn’t one as this is merely a test.
P.P.S Flash WordPress, the kimili plugin, swfobject and Chome are not playing nicely. It’s not embedding correctly in the chrome browser. I would fix it but I wanted to do something else today. I will fix it another time. For now though try a different browser.
The funny thing is. The architecture I thought up when attempting Bubble Bobble is very similar to what is suggested implied by the flixel package.
Note: No spelling spelling or grammar checks were done. The message is what is important.
These posts: Boycott left for dead 2, Talk of boycotting Modern Warfare 2. I am pretty sure there are more of the same on the internet, but they all talk of boycotting some of the biggest games to come out. And the people behind them are serious. I understand what they are trying to do, trying to make a statement using the language large companies understand, the consumer’s spend. But come on, Modern Warfare 2? Left for Dead 2? Are you kidding me. I promise you, as soon as those games come out, half of those considering the boycott will be buying it. If you are passionate enough to want to boycott it, the moment the games comes out, I assure you, you will fucking frenzy. Yes motherfucker, I used frenzy as a verb. Because that’s what you’ll do, fucking frenzy. And if you do happen to hold out, myself and the rest of the world will buy it and tell you exactly how awesome it is. In which case if you continue to hold out, and you really are that passionate about the game, your emotions will drive you into insanity.